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SociaTec Inc. Consulting Services
- Develop strategies alongside publicity to market services to consumers taking advantage of fan sites, blogs, social media platforms (Facebook, Twitter, GetGlue, Pinterest, Tumblr and more).
- Lead social media relations program, working in tandem with publicity, to pitch and motivate bloggers, Pinterest users, etc, to feature products through content, news, photos, videos, exclusives, promotions.
- Oversee administrators who act as digital publicists, interacting with smaller news sites and fan sites.
- Develop new processes that streamline online outreach and measurement of impact.
- Liaison with Publicity on consumer facing Social Media PR Stunts and campaigns.
- Create, develop and manage content.
- Coordinate web projects across departments.
- Maintain a consistent look and feel throughout the site and external communications about the site.
- Serve as an affiliate relations executive with our network of bloggers and fan sites to truly harness their efforts in a concerted and effective way.
- Manage client communications and needs for all campaigns.
- Attend both internal and external client meetings as needed.
- Coordinate necessary approvals for all campaign elements.
- Coordinate client deliverables with team member eg campaign projection documents, legal contracts, campaign optimization reports and recaps.
- Experience on a news website.
- Advertising Agency experience.
- Understanding of web TV, podcasting, wikis and social networking sites.
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